Washington, DC
Director of Marketing
The ideal candidate will be an experienced professional with
a passion for the job, able to employ unique marketing techniques. He/She will
be a skilled marketing strategist and able to drive creativity and enthusiasm
in others.
Responsibilities
·
Design and implement comprehensive marketing
strategies to create awareness of the company’s business activities
·
Produce ideas for promotional events or activities
and organize them efficiently
·
Plan and execute campaigns for corporate
promotion
·
Monitor progress and submit performance reports
·
Responsible for producing valuable content for
the company’s online presence, editorial design and organizing the company’s
publications
·
Conduct general market research to keep abreast
of trends and competitor’s marketing movements
·
Control budgets and allocate resources amongst
projects
·
Become the organization’s agent towards external
parties such as media, stakeholders and potential clients and build strategic
partnerships
Requirements
·
Proven experience as Director of Marketing
·
Excellent leadership and organizing skills
·
Analytical and creative thinking
·
Exquisite communication and interpersonal skills
·
Up to speed with current and online marketing
techniques and best practices
·
Thorough knowledge of web analytics (e.g. Google
Analytics, WebTrends etc.) and Google Adwords
·
Customer-oriented approach with aptitude
·
Professional chartered marketer (CIM) is a plus
·
BSc/BA in business administration, marketing and
communications or relevant field
About APVI.com
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